Category Archives: International presences

Next IKF: 2025

In spring 2023, Messe Freiburg decided to redesign the Internationale Kulturbörse (IKF). The aim is to make IKF fit for future within the changing culture sector.

In order to give the organisers the necessary time for the reorientation, the trade fair will be pausing in 2024. The next IKF is going to take place in Freiburg from 20 to 22 January 2025

We will inform you about the new concept and contents of the event in due course.

jazzahead! 2023 – Review

The 17th jazzahead! edition was a good one, while the numbers still have room to grow

From 27 to 30 April, the professional jazz world met in the Free Hanseatic City of Bremen for the 17th jazzahead! – Europe’s biggest jazz trade event felt like it did before the pandemic, only somehow better. Proximity was a decisive factor here, not only regarding the design of the trade fair and concert halls, but also in terms of interhuman exchange. All the more surprising is the comparison of visitor numbers: With 2,800 professional delegates, jazzahead! exceeded last year’s edition, which was still strongly marked by the pandemic, by only 100 people. There is room for improvement here. However, this did not disturb the exuberant atmosphere.

The ambience was also visibly enjoyed by the 60 or so Swiss participants coming together during the trade fair at the yellow glowing SWISS MUSIC stand. Here, they met their international partners, displayed their promotional material or simply took a breather in between. The platform was offered to them free of charge by the FONDATION SUISA, Pro Helvetia and SONART – Swiss Musicians Association, who were also taking care of the front office.

There was Swiss live music on each of the three trade fair days, too: Sc’ööf, LIUN + The Science Fiction Orchestra and UASSYN delighted, without a shadow of a doubt, numerous international bookers’ ears.

The next jazzahead! is scheduled from 11 to 14 April 2024.

WOMEX 2023 – Register now!

Register now for WOMEX with SWISS MUSIC
25-29 October 2023, A Coruña (ES)

Three reasons why Swiss music professionals should visit the Worldwide Music Expo WOMEX:

  1. Network with more than 3’000 international music professionals from over 100 countries
  2. Live music by 60 bookable international showcase acts
  3. A free platform on site as well as registration fee discount thanks to SWISS MUSIC

SWISS MUSIC is a promotional programme for Swiss music abroad by FONDATION SUISA and Pro Helvetia in cooperation with artlink. Swiss professionals of the music sector can now enroll for WOMEX via the SWISS MUSIC stand.

Your advantages:

  • EUR 40 discount per person on the registration fee (= rate: «From 3rd Person»)
  • Free use of the stand infrastructure, incl. presentation area
  • Competent stand staff at your disposal
  • Free presence on
  • And more…

Become part of the SWISS MUSIC delegation at WOMEX 2023:

Registration deadline:
20 October 2023

For questions concerning the registration, please contact:
For questions concerning the SWISS MUSIC stand, please contact:

In the event of insufficient registrations, FONDATION SUISA and ist partners reserve the right to withdraw their support offer at any time up to the event.

See you in A Coruña in October!

And here are some more impressions from the SWISS MUSIC stand at WOMEX 2022, last October in Lisbon (PT):

IKF 2023 – Review

22–25 January 2023, Freiburg i-Bri. (DE)


IKF 2023 – The thirst post-Corona edition

The chosen title may still seem a bit premature, but at IKF 2023 Corona was indeed hardly an issue. What a relief for the participants of the 35th Freiburg trade fair for stage productions after two cancellations due to the pandemic.

Although, as expected, the IKF had to accept a drop in visitors compared to 2020, numerous agencies and artists did not miss the opportunity to present themselves to the international professional audience at the exhibition stands and on stage from 23 to 25 January 2023.

FONDATION SUISA and Pro Helvetia were also present with the SWISS MUSIC stand, together with and for the Swiss music business. The stand was an attractive and cost-effective platform at the IKF to artists and agencies, in particular the five Swiss live showcases in the field of music: 

On Tuesday afternoon, the fair public also gathered around the two neighbouring stands SWISS MUSIC and Schweizer Künstlerbörse t. Theaterschaffen Schweiz for a 90-minute Swiss stand aperitif. A unique opportunity to network – and not least to discover Swiss wine.

The next IKF will take place from 20 to 22 January 2025 in Fribourg.

L’IKF 2023 in figures:

  • 350 exhibitors from 20 countries
  • 4’200 trade visitors from 27 countries
  • 125 showcases

SWISS MUSIC @ IKF 2023 in pictures:

The SWISS MUSIC stand at IKF 2023: sign up now!

22–25 January, Freiburg i.Br. (DE)

It’s simple and cost-efficient: join the 35th Internationale Kulturbörse Freiburg (IKF) from 22 to 25 January 2023 as co-exhibitor of the SWISS MUSIC stand.

Swiss music professionals can now enroll free of charge for the joint stand SWISS MUSIC at IKF 2023 – a promotional initiative by FONDATION SUISA and the Swiss Arts Council Pro Helvetia.

The stand offers its co-exhibitors the following advantages, among others:

  • You save all expenses for an own trade fair stand (at least EUR 562)
  • You have additional visibility on site and online (
  • You are free to use the stand as a joint promotion and networking platform (promo surface, meeting tables, etc).
  • You can move around freely on the trade fair thanks to the representation service by our stand staff
  • You only pay your mandatory IKF media package for the website and the publications (EUR: 68)


And this is how it works:

  1. Click on ENROLL
  2. Login or create a login for the IKF-Lounge
  3. Click on «Registration as co-exhibitor»
  4. Under step 2: enter the SWISS MUSIC exhibitor’s ID 350157
  5. Finish your registration

➢ IKF magazine registration deadline: 31 October 2022

➢ IKF registration deadline: 15 January 2023

For requests on SWISS MUSIC, please contact:
Marcel Kaufmann

For requests on IKF, please contact:
Fiona Wieber

Find more info about the SWISS MUSIC programme on: »

(In the event of insufficient registrations, FONDATION SUISA and its partners reserve the right to withdraw their support offer at any time up to the fair.)

CLOSING DATE: 01/15/2023

WOMEX 22 – Review

19–23 October 2023, Lisbon (PT)

Showcases WOMEX 22 – Photo ©Eric van Niewland

WOMEX and the European South – a success story

The Worldwide Music Expo took place in Lisbon from 19 to 23 October 2022. More than 3,000 music professionals from all over the world met at the trade fair in the Altice Arena during the day and at the showcase concerts in the city center in the evening. 

Among them was a 30-strong Swiss delegation, consisting of promoters, agencies, managements, media professionals and artists, who could be found at the SWISS MUSIC joint stand during the four days of the fair. Here they met with their international partners, made new contacts and cultivated existing ones. 

On Thursday afternoon, a joint speed meeting with the Portuguese and Austrian delegations and the stand reception with Swiss wine and cheese specialties gave the Swiss participants the opportunity to come into contact with many international guests at once. Both events were correspondingly well attended.

Even three quarters of a year after the end of the last big Corona wave, the need for physical meetings is unbroken and apparently cannot (yet?) be thwarted by the threat of the next wave. This does not necessarily make the business easier for the music world, but it does make it a whole lot more personal.

For the coming year, WOMEX has found the city of A Coruña in northwestern Spain as the host city.

WOMEX 2022 in numbers:

  • 3’100 professional delegates
  • 113 countries
  • 676 exhibitors at 260 trade faire stands
  • 60 showcases on 8 stages

SWISS MUSIC @ WOMEX 22 in pictures:

Read more about WOMEX 2022 in Lisbon here:

jazzahead! 2023 – Register now

27–30 April, Bremen (GER)

SWISS MUSIC @ jazzahead! 2022 ⎪ Photo ⓒMarcel Kaufmann

Register now for the SWISS MUSIC stand and benefit from its many advantages:

From 27 to 30 April 2023, the international professional jazz world is coming together in Bremen again. Three days of trade fair and Europe’s most important showcase festival are waiting for you. Dont miss this opportunity!

All Swiss participants can now sign up as co-exhibitors of the SWISS MUSIC umbrella stand, powered by FONDATION SUISA, Pro Helvetia and SONART – Swiss Musicians Association.

Your major benefits: a discount on your registration fee of EUR 145 instead of EUR 175 (excl. 19% VAT), more visibilty and free use of the stand as a meeting and presentation platform.

And this is how it goes:

  1. Create a user profile or log on:
    Either way click on ENROLL (below)
  2. Sign up as co-exhibitor of the SWISS MUSIC stand:
    Please enter the following information:
    Co-exhibitor of: FONDATION SUISA
    Stand number: 6C10
    Discount code: R1GEMST
    The fee will be reduced to 145,00 EUR (excl. 19% VAT).
  3. Complete registration

After having registered, you can access to:

For questions regarding your registration, please contact
Malena Drela:

For questions regarding the stand, please contact
Marcel Kaufmann:

(In the event of insufficient registrations, FONDATION SUISA and its partners reserve the right to withdraw their support offer at any time up to the fair.)

CLOSING DATE: 13 April 2023