Category Archives: International presences

SWISS MUSIC @ MaMA 2024

18. September 2024 FONDATION SUISA

MaMA Music & Convention 2024 ⎜ 16–18 October ⎜ Paris (FR)

MaMA Music & Convention invites the professional music world to Paris from 16 to 18 October 2024.

2BarABulle3_Jean_Zuber — MaMA 2023 – Bar à Bulles, Paris ⎜ Foto ©Swiss Music Export

SWISS BUSINESS MIXER

The 2024 Olympic Games are over. Time to fill Paris with music again! MaMA is calling again and the Swiss delegation invites you once more to the Bar à Bulles for the Swiss Business Mixer:

Thursday, 17 october
16:00–18:30
Bar à Bulles

Swiss Music Export and FONDATION SUISA are proposing the traditional networking event Swiss Business Mixer again at MaMA Music & Convention.

The event is taking place in the Bar à Bulles just behind the Moulin Rouge. There will be many exciting people, delicious appetisers with great Swiss wine and the two fabulous showcase acts IKAN HYU and NATHALIE FROEHLICH:

Ikan Hyu (4)_carre — **IKAN HYU**
16:40–17:20

Marius Mattioni — **NATHALIE FROEHLICH**
17:45–18:10

Register now for the Swiss Business Mixer!

Entry to the SWISS BUSINESS MIXER is free for music professionals.
However, registration is required.

Presented by Swiss Music Export and FONDATION SUISA with the kind support of the Swiss Embassy in France.

SWISS ARTISTS AT MAMA 2024

Also to be seen and heard in the festival’s regular programme:

2407_Softloft_(c) Flavio Leone_carre — **SOFT LOFT**
TH 17 Oct
20:20–21:00
La Machine du Moulin Rouge

DON’T FORGET TO ORDER YOUR PROMOTIONAL CODE!

Swiss music professionals can buy their 3-day PRO PASS for the MaMA 2024 for EUR 110 instead of EUR 170 thanks to the promotional code of Swiss Music Export and FONDATION SUISA.

ORDER YOUR PROMO CODE HERE

International presences

Switzerland at Reeperbahn Festival 2024

28. August 2024 FONDATION SUISA

18–21 september, Hamburg (DE)

This year, once again, Swiss Music Export and FONDATION SUISA will be present at Reeperbahn Festival with a rich and varied programme of exciting networking events and showcases. And, of course, with a host of Swiss bands on stage!

SWISS SUNRISE SOCIAL
VE 20 Sept ⎜ 10:00–12:30 ⎢ Spielbude
No registration required, just drop in!

After a festive night of music and networking, the SWISS SUNRISE SOCIAL will be the perfect opportunity to get the day off to a good start with a chat over your favourite coffee drink with a delicious croissant.

An offer by Swiss Music Export and FONDATION SUISA.

SWISS BUSINESS MIXER
VE 20 Sept ⎜ 13:30–17:00 ⎢ Spielbude XL
A real place to be on a Friday afternoon

Don’t miss Switzerland’s traditional networking event over a delicious ‘Swiss made’ raclette and a glass – or two – of Swiss wine. It’s the perfect opportunity to talk music and network with international industry professionals. Once again this year, Switzerland will be represented by a fine line-up of three talented artists!

A collaboration between Swiss Music Export, FONDATION SUISA and the Swiss Embassy in Germany..

Register now for the Swiss Business Mixer!Entry to the SWISS BUSINESS MIXER is free for music professionals. However, registration is required. DEADLINE FOR REGISTRATION: Tuesday 17 September 2024

SWISS SUNSET STAGE
VE 20 Sept ⎜ 17:00–23:00 ⎢ Spielbude XL
Presents exactly what the name proclaims!

The SWISS SUNSET STAGE offers you exactly what it says on the tin: Five of the best acts from Switzerland – some established, some brand new – offer a glimpse of the wide range of music being created in the various corners of our country right at one of the probably most iconic outdoor stages at Reeperbahn Festival:

In collaboration with FCMA, Stadt Zürich Kultur, Musikbüro Basel and Musikbüro Luzern.

Curious to find out more about the Swiss artists and «Swiss Specials» in this year’s Reeperbahn Festival programme? Visit the Swiss Music Export website!

ACCREDITATION: SPECIAL DISCOUNT FOR SWISS PROFESSIONALS

And to help you decide to come to Hamburg, the Swiss partners are offering Swiss music professionals for their Reeperbahn Festival accreditation a special price of EUR 319.- instead of EUR 499.- for the FULLPASS Conference & Festival (4-day ticket).

Order your promo code here

MORE SWISS ARTISTS AT REEPERBAHN FESTIVAL 2024
Also to be seen and heard in the festival’s regular programme:

**BENJAMIN AMARU**
Th 19 Sept⎟21:30–22:30
Mojo Club

**LEILA**
Fr 20 Sept⎟23:15–00:15
Stage 15

**NATHALIE FROEHLICH**
Th 19 Sept⎟22:40–23:40
Prinzenbar

**PAULA DALLA CORTE**
We 18 Sept⎜21:50–22:50
Bahnhof Pauli
Th 19 Sept ⎜ 19:50
Moondoo

**MEL D**
Th 19 Sept⎟18:45–19:15
Sommersalon

International presences

jazzahead! 2025 – RECONNECT

22. August 2024 FONDATION SUISA

24–26 April, Bremen (DE)
Switzerland is a co-partner country for 2025 – register and apply now!

Next year, jazzahead! will jointly focus on the partner countries of Spain, France and Switzerland. The RECONNECT programme includes various network formats among the partner countries, as well as three guaranteed Swiss showcase slots. – So register and apply now!

AS A CO-EXHIBITOR FOR THE SWISS MUSIC STAND

Swiss participants can now register as co-exhibitors for the shared SWISS MUSIC stand and save money:

YOUR BENEFITS AS A CO-EXHIBITOR:

Reduced registration fee: EUR 155 instead of EUR 185 (excl. 19% VAT)
Free use of the shared stand as a
– storage space,
– presentation area and
– meeting hub
Increased visibility at the trade fair
Super friendly team of experts on site, who will be happy to help and advise you.

The SWISS MUSIC stand and the Swiss RECONNECT programme is presented by FONDATION SUISA, Pro Helvetia and SONART – Swiss Musicians Association.

AND THIS IS HOW IT GOES:

Create a user profile and log in:
Click on SIGN UP AS A CO-EXHIBITOR (below)
Sign up as a co-exhibitor of the SWISS MUSIC stand:
Please enter the following information:
– Co-exhibitor of: Reconnect with Switzerland
– Stand number: 6B53
– Contact: Marcel Kaufmann
– Discount code: 25GEMTR1 (the fee will be reduced to EUR 155)
– Complete registration.
Once you have registered, you will be taken to the PARTICIPANT PORTAL
⏰ Please note: it may take up to 48 hours to go online

Registration deadline: 07.04.2025

APPLY FOR A SHOWCASE

Interested in applying for a showcase?
The first thing to do is to register as a co-exhibitor for jazzahead! 2025 on the participants’ portal.
→ see above : “and this is how it goes”
Once registered, you can start your application for a showcase.

INFORMATION & showcase application

Application deadline: 01.10.2024

PRACTICAL INFO
Q&A jazzahead! «How to apply & prepare for jazzahead! 2025»

TUTORIAL VIDEO

SLIDES

DO YOU HAVE QUESTIONS?

For questions regarding registration, please contact
Janika Achenbach:
achenbach@jazzahead.de

If you have any questions about the stand, please contact
Marcel Kaufmann:
swissmusic@fondation-suisa.ch

If the number of registrations is too low, FONDATION SUISA and its partners reserve the right to withdraw their funding offer at any time prior to the fair.

International presences

MaMA 2024 – Order your promo code!

7. August 2024 FONDATION SUISA

SWISS MUSIC@ MaMA Music & Convention ⎪ 16–18 October 2024

With special discount to MaMA 2024

Swiss Music Export and FONDATION SUISA dispose of a quota of accreditations at preferential rates: Swiss professionals can use the Promo Link to get accredited for MaMA Music & Convention 2024 and benefit from a 3-day PRO PASS of EUR 110.- instead of EUR 170.-.

ORDER YOUR PROMO CODE HERE

International presences

RBF 2024 – Order your promo code!

5. August 2024 FONDATION SUISA

SWISS MUSIC @ Reeperbahn Festival, Hamburg (DE) ⎪ 18–21 Sept 2024

Visit the Reeperbahn Festival 2024 with a special Swiss discount
Swiss Music Export and FONDATION SUISA dispose of a quota of accreditations at preferential rates.

Swiss professionals can use the Swiss Promo Link to get accredited for Reeperbahn Festival 2024 and benefit from a FULL PASS Conference & Festival (4 Day Ticket) at a preferential rate of EUR 319 instead of EUR 499.

order your promo code here

You’re under 30?
For the first time, the Reeperbahn Festival is offering young professionals (up to the age of 29) the PIONEER PASS Conference & Festival (4 Day Ticket), giving them accreditation at the exceptional preferential rate of EUR 249 instead of EUR 499 (a 50% discount).

order youR pioneer pass here

International presences

jazzahead! RECONNECT 2025

30. July 2024 FONDATION SUISA

The partner country revival with Switzerland, France and Spain

The next edition of jazzahead! will once again jointly focus on the former partner countries Spain, France and Switzerland under the title RECONNECT. In addition to special joint networking offers from the three countries, three guaranteed showcase places per nation are also included in the official jazzahead! programme.

So for Swiss jazz musicians, it is worth noting two dates:

Deadline for applying for the 2025 showcase programme:
21 August–1 October 2024
jazzahead! RECONNECT:
24–26 April 2025

Those who register via the joint Swiss stand SWISS MUSIC also benefit from discounted trade fair accreditation (= prerequisite for applying for the showcase). You will find the link on this page from 21 August 2024.

jazzahead! RECONNECT 2025 for Switzerland is a joint funding offer from FONDATION SUISA, Pro Helvetia and SONART – Swiss Musicians Association.

International presences

The Great Escape 2024 – Review

22. May 2024 FONDATION SUISA

The Great Escape 2024 ⎪ 15–18 May ⎟ Brighton (UK)

Great success for the Swiss Business Mixer

Even though The Great Escape is not a trade fair, but one of the first major music festivals of the season, the event in the English coastal town attracts a large number of professionals (around 4,000) every year. This year, 55 people registered from Switzerland (previous year 60), making it one of the largest delegations after the top 5 (UK, D, USA, AUS, NL). As has been the case since 2013, the Swiss presence was organised by Swiss Music Export (SME) in collaboration with FONDATION SUISA, Pro Helvetia and the Swiss Embassy in London.

Over 500 acts on around 30 stages were on the programme over the four days, including the traditional Swiss Business Mixer on Friday with four Swiss acts in the once again outstanding Komedia Studio. The programme included performances by SOFT LOFT, BOUND BY ENDOGAMY, SIRENS OF LESBOS and FULMINE. While the concerts of the first two bands attracted a large and enthusiastic audience, the other two preferred to boycott The Great Escape at short notice together with 120 other musicians. The reason for this was the investments made in Israel by one of the main sponsors, which the festival organisers refused to distance themselves from despite an appeal. Nevertheless, the Swiss Business Mixer was once again a complete success this year and all four Swiss acts were the subject of lively discussions, albeit for different reasons.

The next The Great Escape Festival will take place in Brighton from 14 to 17 May 2025.

SWISS LIVE ACTS

SWISS MUSIC @ The Great Escape 2024 in pictures:

Soft Loft live act @ KOMEDIA Studio, TGE 2024 ⎪ Photo ⓒSME

Swiss live acts @ KOMEDIA Studio, TGE 2024 ⎪ Photo ⓒSME

Bound By Endogamy Live act @ KOMEDIA Studio, TGE 2024 ⎪ Photo ⓒSME

Soft Loft Live act @ KOMEDIA Studio, TGE 2024 ⎪ Photo ⓒSME

International presences, Partner projects

SWISS MUSIC @ TGE 2024 – Register now!

24. April 2024 FONDATION SUISA

The Great Escape 2024, Brighton (UK) ⎪ 15–18 May 2024

Swiss Music Export, FONDATION SUISA, Pro Helvetia and the Swiss Embassy in the UK are once again taking part in The Great Escape festival, with the Swiss Business Mixer networking event and an exciting selection of Swiss live acts. Seize the chance and benefit from the special Swiss discount for your accreditation:

SPECIAL DISCOUNT

Swiss professionals benefit from a special 15% discount on their TGE Delegate Passes, an offer from Swiss Music Export and partners.

ORDER YOUR PROMO CODE NOW

SWISS BUSINESS MIXER

Friday 17 May ⎜ 12:00–16:00 ⎢ KOMEDIA Studio

The Swiss networking event offers a wonderful opportunity to exchange ideas and dreams with international music business people and, above all, to discuss music. Once again this year, Switzerland is presenting itself with a number of exciting acts. Enjoy a glass of Swiss beer and English sandwiches to the live sound of FULMINE, BOUND BY ENDOGAMY, SOFT LOFT and SIRENS OF LESBOS on the KOMEDIA Studio stage.

Entry to the SWISS BUSINESS MIXER is free for all professionals – space is limited, so get there early!

All acts can also be seen and heard live in the regular festival programme.
Find out more information on the Swiss Music Export website.

Presented by Swiss Music Export, in partnership with FONDATION SUISA, Pro Helvetia and the Swiss Embassy in the UK.

LIVE ACTS

International presences

WOMEX 2024 – Register now!

22. April 2024 FONDATION SUISA

Register now for WOMEX 2024 with SWISS MUSIC
23–27 October 2024, Manchester (UK)

Swiss professionals of the music sector can now enroll for WOMEX via the SWISS MUSIC stand. The stand is a promotional programme for Swiss music abroad by FONDATION SUISA and Pro Helvetia in cooperation with artlink.

Three reasons why Swiss music professionals should visit the Worldwide Music Expo WOMEX:

• Network with more than 2’500 international music professionals from over 100 countries
• Live music by 60 bookable international showcase acts
• A free platform on site as well as registration fee discount thanks to SWISS MUSIC

Your advantages:

• EUR 40 discount per person on the registration fee (= rate: «From 3rd Person»)
• Free use of the stand infrastructure, incl. presentation area
• Competent stand staff at your disposal
• Free online visibility and presence on swissmusic.ch
• And more…

Become part of the SWISS MUSIC delegation at WOMEX 2024:

ENROLL

Registration deadline:
18 October 2024

For questions concerning the registration, please contact:
registration@womex.com
For questions concerning the SWISS MUSIC stand, please contact:
swissmusic@fondation-suisa.ch

In the event of insufficient registrations, FONDATION SUISA and ist partners reserve the right to withdraw their support offer at any time up to the event.

See you in Manchester in October!

And here are some more impressions from the SWISS MUSIC stand at WOMEX 2023, last October in La Coruña (ES):

SWISS MUSIC stand @ WOMEX 23 ⎢ Photo by ⓒEric van Nieuwland

SWISS MUSIC stand @ WOMEX 23 ⎢ Photo by ⓒSWISS MUSIC

Pekodjinn live in showcase @ WOMEX 23 ⎢ Photo by ⓒSWISS MUSIC

SWISS MUSIC stand @ WOMEX 23 ⎢ Photo by ⓒSWISS MUSIC

Showcases @ WOMEX 23 ⎢ Photo by ⓒSWISS MUSIC

SWISS MUSIC stand @ WOMEX 23 ⎢ Photo by ⓒSWISS MUSIC

SWISS MUSIC stand @ WOMEX 23 ⎢ Photo by ⓒEric van Nieuwland

Showcases @ WOMEX 23 ⎢ Photo by ⓒSWISS MUSIC

SWISS MUSIC stand @ WOMEX 23 ⎢ Photo by ⓒEric van Nieuwland

International presences

The Swiss at jazzahead! 2024 – Review

15. April 2024 FONDATION SUISA

jazzahead! 2024 ⎪ 11–13 April ⎟ Bremen (DE)

18th jazzahead! with a large Swiss presence

The demand for face-to-face dialogue continues unabated after the pandemic years, as evidenced by the world’s largest jazz fair.
Last year’s SWISS MUSIC stand recorded a new high with 57 accreditations, a figure that was surpassed in 2024 with 60 participants. Switzerland’s attendance in Bremen, which was once again organised in cooperation with FONDATION SUISA, Pro Helvetia and SONART – Swiss musician’s association – is enormously important for the Swiss scene, as reflected in the reactions of visitors to the stand. The music business has become tougher, due to the continuing imbalance between supply and demand – hence the reason for the professionals focussing on long-term networking over the four days. The Swiss stand provided an ideal venue for this.

Live acts and other events at jazzahead! 2024
Switzerland could also be heard live: singer, pianist and composer Yumi Ito and her trio delighted their audience with a showcase, while pianist Claude Diallo was able to present himself to an international audience as part of the club night. A central plank of the Swiss activities was also the exclusive support provided for new start-up UNIT Records. Andreas Waelti and Luca Sisera acquired the long-established Swiss label’s brand name last year. At the SWISS MUSIC stand, the duo was given the opportunity to present their relaunched label to industry professionals and visitors alike at this key international jazz event.

2023_YUMI_2_©MariaJarzyna — **YUMI ITO**
Photo ©Maria Jarzyna

Claude Diallo JZ Club Shanghai Nina Chen — **CLAUDE DIALLO**
Photo ⓒNina Chen

Pressefoto quadratisch - Unit Records - Waelti Sisera (© by Andi Schnoz) — **UNIT Records**⎥Waelti – Sisera
Photo ⓒAndi Schnoz

The trend towards longevity and sustainability was clearly discernible at jazzahead!, with various approaches proposed such as the possibility of “green touring”. This shows that the fair is looking to the future under its new energetic artistic director, Götz Bühler – something that is urgently needed in view of the challenges facing the music market.

The 19th edition of jazzahead! will take place from 24 to 27 April 2025.

jazzahead! 2024 in figures:

• 2’985 professional attendees
• 66 participating nations
• 14’490 visitors

SWISS MUSIC @ jazzahead! 2024 in pictures: